I have previously written about the Blackpool North Shore here and here.
Observing the shore from the promenade.

The shore was designated as a conservation area in 2018.
Yesterday, Wednesday 21st May 2025, the sun was shining and the tide was out, I decided to walk along the sands, and look towards the land.



To the right the Imperial Hotel – 1866-7 by Clegg and Knowles of Manchester, wing added 1875 by Mangnall and Littlewood.
The hotel was established in 1867. Charles Dickens stayed at the hotel in 1869. In 1904, the hotel was extended with the addition of a large neo-baroque style dining room. In 1912, Princess Louise, Duchess of Argyll stayed at the hotel.In the mid 20th century, Winston Churchill, Queen Elizabeth The Queen Mother, Princess Margaret, Countess of Snowdon and The Beatles stayed at the hotel. Queen Elizabeth II stayed at the hotel when visiting Blackpool. In 1985, Margaret Thatcher celebrated her 60th birthday in the hotel. In 2002, US President Bill Clinton and Prime Minister Tony Blair stayed at the hotel for the Labour party conference.
The hotel is Grade II listed.
Join us at The Imperial Hotel Blackpool for an unforgettable experience where entertainment, family fun, and group leisure come together. Book now and start creating memories that will last a lifetime.

Grand Hotel – the hotel was built as the Pembroke Hotel in 1982, became the Hilton Hotel in 1999 and The Grand Hotel in 2017

The hotel was built next to the site of the Derby Baths 1939 – architect: John Charles Robinson who between 1920-1944 designed many of Blackpool’s landmark civic buildings including libraries, schools, swimming baths, leisure facilities and tourist infrastructure.
Sadly, the baths were demolished in 1990.



To the right the Savoy Hydro Hotel.
The Savoy Hotel, just north of Gynn Square, is one of the series of large red brick and red terracotta hotels built around the turn of the century. The architect was TG Lumb and the hotel opened in 1915; the sun lounge in Hathern’s cream faience was added in 1935 by Lumb and Walton.
Architects of Greater Manchester


The Cliffs Hotel started in 1921 – architect Halstead Best substantially rebuilt and enlarged the building 1936–37 and added an underground carpark



Castle Casino – architect: Arthur Hindle 1906
Arthur Knowles built the Castle at 64 Queens Promenade North Shore for his wife, who unfortunately stayed in France. The couple stayed in the house for a mere nine months during 1929. Apart from housing Belgian refugees during World War 1, it stayed empty until 1935. It then opened briefly as an old people’s home, before being bought by Lawrence Wright – AKA Horatio Nicholls, as his home.
Wright sold it in 1941, and after several years as the home of the Blackpool and Fylde Motor Club, it became the Castle Casino of today in 1965, first owned by wrestler Jack Pye, who moved to Blackpool in 1950. It has had various identities, and was last taken over in 2005, now being known as the Genting Club – part of a national chain of that name.




Former Miners Convalescent Home 1925-27 – architects: Bradshaw Gass & Hope, Grade II listed
Converted to apartments in 2005 – trading as Admiral Point.





Norbreck Castle Hotel originally built as a large private country house in 1869, it was bought around the end of the 19th century by JH Shorrocks, who used the house to entertain friends and colleagues at lavish weekend parties. The popularity of these parties led to Shorrocks running them on a commercial basis by taking paying guests.
The S Block by architect WH Longworth 1912 – the N Block by Halstead Best 1933-34.

In the 1970’s the Motel wing was added along with, the large Norcalympia exhibition hall, the name was changed from the Norbreck Hydro to Norbreck Castle.






European Regional Development Fund cash of £450,000 was granted towards a regeneration project on Cleveleys Promenade. Wyre Council improved 64,000 sq ft of the promenade to create a more attractive place for visitors to the town. The latest work complements the £20m sea defence installation.

Broadbent Studio worked collaboratively from the outset with Wyre Council, Ferguson & McIlveen and Faber Maunsell in 2008, to create an exciting new promenade and sea defence scheme for the coastline at Cleveleys.


The Sea Swallow is a 10m tall structure that brings to life Wyre’s Mythic Coast storybook ‘The Sea Swallow’. The coated aluminium sculpture, has the feel of ‘a book coming to life’, with the two sea swallows symbolic of the town’s protectors emerging from the page.

